Internal Corporate Social Responsibility as a Determinant of Real Estate Sector Performance in the Post-COVID-19 Era

被引：0

作者：

Gallardo-Vazquez, Dolores ^{[1
]}

Gonzalez, Manuel Jesus Sanchez ^{[2
]}

机构：

[1] Univ Extremadura, Fac Ciencias Econ & Empresariales, Dept Econ Financiera & Contabilidad, Badajoz, Spain

[2] Univ Extremadura, Fac Empresa Finanzas & Turismo, Dept Econ Financiera & Contabilidad, Caceres, Spain

来源：

UCJC BUSINESS AND SOCIETY REVIEW | 2023年 / 78期

关键词：

Internal corporate social responsibility; performance; real estate sector; partial least squares; CUSTOMER SATISFACTION; SERVICE QUALITY; MEDIATING ROLE; BRAND IMAGE; REPUTATION; IMPACT; IMPLEMENTATION; LOYALTY; GROWTH; CSR;

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

This study analyzed internal corporate social responsibility's (ICSR) effect on post -pandemic real estate companies' performance, which has been affected by recent dramatic changes in customers' mentality and habits. Data were gathered from 109 firms via questionnaires and processed using structural equation modeling. The results indicate ICSR has a direct positive influence on clients' choices, which then affect customer satisfaction and, ultimately, real estate companies' performance. ICSR is thus a valuable source of competitive advantage, with implications for the sector's management.

引用

页码：230 / 283

页数：54

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