Recent studies have emerged that highlight the critical role of green entrepreneurial orientation (GEO) in achieving sustainability in a business context. However, knowledge of drivers of GEO and how and when GEO influences corporate environmental performance (CEP) is limited and lacks clarity. Therefore, this review aims to enrich the present literature on environmental research and practice by synthesizing the literature regarding drivers of GEO in organizations. Moreover, it highlights underdeveloped and overlooked areas regarding mediating and moderating factors that influence GEO and CEP links. Thus, this review advances the research by proposing the conceptual framework using the identified gaps in the literature, suggesting that the micro, meso, and macro-level factors enhance the adoption of GEO in organizations. This also shows that organizational factors mediate the relationship between GEO and CEP while socio-demographic characteristics and favorable contextual factors moderates the GEO-CEP link. In addition, it calls for researchers to turn attention from the importance of the process to finding how GEO can be improved to enhance environmental performance.
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RTMNU Nagpur Univ, JM Patel Coll, Bhandara, Maharashtra, India
JM Patel Coll Arts Commerce & Sci, Near Civil Line MSEB Colony, Bhandara 441904, Maharashtra, IndiaRTMNU Nagpur Univ, JM Patel Coll, Bhandara, Maharashtra, India
Wadichar, Rahul Krushnaji
Manusmare, Prashant
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RTMNU Nagpur Univ, JM Patel Coll, Bhandara, Maharashtra, IndiaRTMNU Nagpur Univ, JM Patel Coll, Bhandara, Maharashtra, India
Manusmare, Prashant
Burghate, Mukul Abasaheb
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Dr Panjabrao Deshmukh Inst Management Technol & Re, Nagpur, Maharashtra, IndiaRTMNU Nagpur Univ, JM Patel Coll, Bhandara, Maharashtra, India
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Univ Limpopo, Dept Business Management, Private Bag X1314, ZA-0727 Sovenga, South AfricaUniv Limpopo, Dept Business Management, Private Bag X1314, ZA-0727 Sovenga, South Africa
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Rochester Inst Technol, Saunders Coll Business, Max Lowenthal Bldg,Off 2327,107 Lomb Mem Dr, Rochester, NY 14623 USARochester Inst Technol, Saunders Coll Business, Max Lowenthal Bldg,Off 2327,107 Lomb Mem Dr, Rochester, NY 14623 USA
Tang, Zhi
Tang, Jintong
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St Louis Univ, John Cook Sch Business, 3674 Lindell Blvd, St Louis, MO 63108 USARochester Inst Technol, Saunders Coll Business, Max Lowenthal Bldg,Off 2327,107 Lomb Mem Dr, Rochester, NY 14623 USA