The Ideological Gaming between China and the West in Social Media

In recent years,Western countries turned to social media groups to promote ideological dissemination in China,by bypassing China’s mainstream media,directly addressing the public issues of Chinese society to Chinese people,and selectively responding to questions from netizens. T hey attempted to shorten the distance with Chinese people and convey W estern values with civilian perspective,plain language,critical discourses and comparative approaches. Facing the ideological threats of W estern social media,C hina responded from three aspects: strategy,campaign and tactics,i. e. with long-term competitive strategies based on opening up,following the world trend to win the core campaign of Internet governance by law,to implement the tactics of combining practical fighting with theoretical fighting,and to maintain the ideology security of our country in cyberspace.