Survival of the fittest

The California textile industry is reviewed with an account of the pressures and intense competition it faces. The views of several companies are represented - Alstyle Dyeing and Finishing, Lorber Industries, General Dyeing and Finishing. Almore Dye House and others. Quick turnaround times are crucial to success and availability of yarn to service orders immediately is important. Other pressures are the energy crisis, effluent handling, rising costs and foreign competition. Problems for several companies caused by the energy crisis are reported. Effluent handling is discussed and pollution control issues. Foreign competition is explored and also the emphasis on quality with precision. Flexibility and versatility of equipment are underlined and a hands-on management approach and teamwork - further staffing issues are noted. Future challenges are summarised in conclusion.