Pricing model analysis based on shelf life for perishable foods bundling selling

被引：0

作者：

Tang, Lei ^{[1
]}

Zhao, Lindu ^{[1
]}

机构：

[1] Institute of Systems Engineering, Southeast University, Nanjing 210096, China

来源：

Dongnan Daxue Xuebao (Ziran Kexue Ban)/Journal of Southeast University (Natural Science Edition) | 2006年 / 36卷 / 04期

关键词：

Costs - Customer satisfaction - Food supply - Mathematical models - Quality control;

D O I：

暂无

中图分类号：

学科分类号：

摘要：

In order to make the retailer pricing decision reflect the quality fluctuation of perishable food, the bundling selling model based on the shelf life for perishable food was established by taking pasteurized milk as illustration after effectively partitioning customer-groups among the whole market. By analyzing the relationship between the fluctuation of quality level and the change of shelf life for the same kind of perishable food, and studying the self-selection constraint conditions for two customer-groups in the bundling selling model, the pay-off conditions in the two different cases were put forward separately. In some conditions, adopting bundling selling based on shelf life can bring higher profits to retailers.

引用

页码：677 / 680

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