Based on psychological contract of relational norms of marketing channel governance study

被引:0
|
作者
Zhonghua, Wu [1 ]
Xiaofeng, Zhang [1 ,2 ]
机构
[1] School of Business Administration, Nan Chang, Jiangxi, China
[2] Modern Economics and Management College, Jiangxi University of Finance and Economics, Nan Chang, Jiangxi, China
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D O I
10.3923/jas.2013.4519.4524
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页码:4519 / 4524
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