A cross-national comparative study of senior management policy, marketing-manufacturing involvement, and innovation performance

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University of Missouri-Kansas City, 5110 Cherry Street, Kansas City, MO 64110, United States [1 ]
不详 [2 ]
不详 [3 ]
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J. Prod. Innovation Manage. | / 2卷 / 179-200期
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Compilation and indexing terms; Copyright 2025 Elsevier Inc;
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摘要：
Managers - Industrial research - Product development - Commerce - Manufacture
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