Investigation of the effects of print advertisements on consumer memory

被引：0

作者：

Hanzaee, Kambiz Heidarzadeh ^{[1
]}

Haghgooei, Mozhgan ^{[2
]}

机构：

[1] Department of Business Management, Science and Research Branch, Islamic Azad University, Tehran, Iran

[2] Department of Business Management, Qazvin Branch, Islamic Azad University, Qazvin, Iran

来源：

Research Journal of Applied Sciences, Engineering and Technology | 2012年 / 4卷 / 09期

关键词：

D O I：

暂无

中图分类号：

学科分类号：

摘要：

引用

页码：1211 / 1214

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