Learning modeling 3D while integrating 2D image processing techniques is difficult. The main reason is that the com-plexity and geometry concept is not very concrete in real world. On the other hand, for communication education, organizing a well-formed news express is also an important lecture topic. Nevertheless, it is known that studying 3D modeling technique is challenging. Most of the communication students have limited prior-knowledge about archi-tectures, 3D concept, and mathematics. Cognition of the 2D and 3D space forms the fundamental basis of the design activities. Many opened courses started from 2D image design/processing and then mentioned the 3D space concept before 3D modeling lectures by follows. News-based illustration is quite common seen in many lectures and administration topics. To engaging studying, in this paper we design a novel lecture administration strategy that combines social activity and project-based learning as to develop news express in presentation. In the social activity, students are required to collect feedback and try to demonstrate to people online. In teaching project goal, learners work together and learn to establish big project as team work. In the final stage, each group should accomplish the news express design within 2 hours and publishing to social Web site. The proposed teaching strategy had been applied in real university course in two years. The empirical result showed that learners not only immersive in doing project, but also sub-stantially improves the 3D modeling capability in course. The result of the satisfactory quiz shows that the teaching strategy is highly positive for learning. © 2021, Tamkang University. All rights reserved.