Selling into the publishing market

被引：0
|
作者：
Dolan, T.G.
机构：
来源：
Distribution Sales and Management | 2001年 / 42卷 / 11期
关键词：
Paper and pulp industry - Paper and pulp mills;
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学科分类号：
摘要：
The issues related to distribution in three different categories of the publishing market including books, magazines, and newspapers are discussed. New value systems affecting the distribution in the publishing market include quality, service, price and ability to provide reliable information to customers regarding market trends. The differences between the distribution issues related to books and magazines are also discussed.
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页码：22 / 23
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