Manage innovation as a corporate capability

被引：0
|
作者：
Välikangas, Liisa [1 ]
机构：
[1] Strategos Institute, Menlo Park, CA, United States
来源：
| 2003年 / American Institute of Chemical Engineers卷 / 99期
关键词：
Computer software - Industrial engineering - Information technology - Marketing - Societies and institutions - Technical presentations - Websites;
D O I：
暂无
中图分类号：
学科分类号：
摘要：
In order to succeed, a company needs to manage innovation as a corporate capability. An understanding of innovation from the capability perspective should give a firm a significant competitive advantage. In particular, the key to sparking and driving innovation is making it systematic throughout the organization's culture.
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