Store Brands Surge

被引:0
|
作者
McIntyre, Karen
机构
来源
Nonwovens Industry | 2022年 / 53卷 / 01期
关键词
D O I
暂无
中图分类号
学科分类号
摘要
引用
收藏
相关论文
共 50 条
  • [41] Price competition and store competition: Store brands vs. national brand
    Choi, Sungchul
    Fredj, Karima
    [J]. EUROPEAN JOURNAL OF OPERATIONAL RESEARCH, 2013, 225 (01) : 166 - 178
  • [42] From store brands to store brandscapes: the emergence of a time and money saving heuristic
    Collins, Alan M.
    Cronin, James Martin
    Burt, Steve
    George, Richard J.
    [J]. EUROPEAN JOURNAL OF MARKETING, 2015, 49 (5-6) : 894 - 918
  • [43] Marketing store brands and manufacturer brands: Role of referent and expert power in merchandising decisions
    Chimhundu, Ranga
    [J]. JOURNAL OF BRAND MANAGEMENT, 2016, 23 (05) : 24 - 40
  • [44] Affect transfer from national brands to store brands in multi-brand stores
    Massara, Francesco
    Scarpi, Daniele
    Melara, Robert D.
    Porcheddu, Daniele
    [J]. JOURNAL OF RETAILING AND CONSUMER SERVICES, 2018, 45 : 103 - 110
  • [45] Marketing store brands and manufacturer brands: Role of referent and expert power in merchandising decisions
    Ranga Chimhundu
    [J]. Journal of Brand Management, 2016, 23 : 24 - 40
  • [46] Store image influences in consumers' perceptions of store brands: the moderating role of value consciousness
    Delgado-Ballester, Elena
    Hernandez-Espallardo, Miguel
    Rodriguez-Orejuela, Augusto
    [J]. EUROPEAN JOURNAL OF MARKETING, 2014, 48 (9-10) : 1850 - 1869
  • [47] Investigating the cross-category effects of store brands
    Sayman, S
    Raju, JS
    [J]. REVIEW OF INDUSTRIAL ORGANIZATION, 2004, 24 (02) : 129 - 141
  • [48] Consumer behaviour towards sales promotions and store brands
    Buil Carrasco, Isabel
    Martinez Salinas, Eva
    Montaner Gutierrez, Teresa
    [J]. UNIVERSIA BUSINESS REVIEW, 2007, (16): : 22 - 35
  • [49] Shelf management of store brands: analysis of manufacturers' perceptions
    Gomez, Monica
    Rubio, Natalia
    [J]. INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT, 2008, 36 (01) : 50 - +
  • [50] COORDINATED PACKAGING DESIGN FOR DEPARTMENT-STORE BRANDS
    FANGER, U
    [J]. GRAPHIS, 1976, 31 (179): : 276 - 281