The effects of perceived conference quality on attendees' behavioural intentions

被引：16

作者：

Hashemi, Shiva ^{[1
]}

Marzuki, Azizan ^{[2
]}

Mohammed, Husam Jasim ^{[3
]}

Kiumarsi, Shaian ^{[4
]}

机构：

[1] UCSI, Fac Address Hospitality & Tourism Management, Kuala Lumpur, Malaysia

[2] Univ Sains Malaysia, Sch Housing Bldg & Planning, George Town, Malaysia

[3] Imam Jaafar Al Sadiq Univ, Coll Adm Sci & Financial, Dept Business Adm, Baghdad, Iraq

[4] Univ Sains Malaysia, GSB, George Town, Malaysia

来源：

ANATOLIA-INTERNATIONAL JOURNAL OF TOURISM AND HOSPITALITY RESEARCH | 2020年 / 31卷 / 03期

关键词：

Conference quality; attendees' needs; behavioural intentions; conference; Malaysia; SELF-CONGRUITY; CONSUMER PERCEPTIONS; CONVENTION CENTER; DECISION-MAKING; TOURISM; SATISFACTION; PERFORMANCE; PERSPECTIVE; ATTENDANCE; HOSPITALITY;

D O I：

10.1080/13032917.2020.1729215

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

We examined the relationships between dimensions of perceived quality, attendees' needs and behavioural intentions in conferences. Our findings are based on SEM-PLS of a convenience sample of 295 international attendees participated in 14 academic conferences in Malaysia. We find that only accessibility and self-congruity are positively associated with behavioural intentions. Perceived conference quality is associated with the attendees' needs and in turn, influences the strength of behavioural intentions. We conclude by discussing the theoretical and practical implications of our model. This study may also give benefits to conference planners with information that allows them to attract and retaining repeat attendees.

引用

页码：360 / 375

页数：16

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