Ten Years of Customer Engagement Research in Tourism and Hospitality: A Bibliometric Analysis

被引：0
|
作者：
Ciunova-Shuleska, Anita [1 ]
Palamidovska-Sterjadovska, Nikolina [1 ]
Cvetkoska, Violeta [1 ]
Bogoevska-Gavrilova, Irena [1 ]
机构：
[1] Ss Cyril & Methodius Univ Skopje, Fac Econ Skopje, Blvd Goce Delchev 9V, Skopje 1000, North Macedonia
来源：
CENTRAL EUROPEAN CONFERENCE ON INFORMATION AND INTELLIGENT SYSTEMS, CECIIS 2022 | 2022年
关键词：
Bibliography; customer engagement; tourism; hospitality; SCALE DEVELOPMENT; BRAND ENGAGEMENT;
D O I：
暂无
中图分类号：
TP18 [人工智能理论];
学科分类号：
081104 ; 0812 ; 0835 ; 1405 ;
摘要：
This research study aims to review and synthesize customer engagement (CE) research in tourism and hospitality published between 2012 and 2021. A total of 134 articles published in this period were collected from the SCOPUS database. A systematic review through bibliometric analysis was conducted and the results of the descriptive analysis along with the results from keywords analysis based on text mining in the abstracts were presented. This study represents an attempt at providing a comprehensive bibliometric analysis of CE research in the tourism and hospitality field following the PRISMA protocol and using a VOSviewer software.
引用
收藏
页码：33 / 40
页数：8
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