A STUDY ON THE INTERNATIONALIZATION BARRIERS AND CHALLENGES FACED BY DIGITALBASED SMEs

被引:0
|
作者
Junior, Joao Florencio da Costa [1 ]
Cabral, Eric Lucas dos Santos [2 ,3 ]
Araujo, Afranio Galdino de [4 ,5 ]
机构
[1] Univ Potiguar UnP, Escola Gestao & Negocios, Natal, Brazil
[2] Univ Fed Rio Grande do Norte, Ctr Tecnol, Natal, Brazil
[3] PPGCEP UFRN, Ciencia & Engn Petr, Natal, Brazil
[4] Univ Fed Rio Grande do Norte, Ctr Ciencias Sociais Aplicadas, Dept Ciencias Adm, Natal, RN, Brazil
[5] Univ Fed Rio Grande do Norte UFRN, Programa Posgrad Adm, Natal, Brazil
来源
关键词
internationalization; internationalization barriers; digital SMEs; international growth; EXPORT BARRIERS; PERFORMANCE; FIRMS;
D O I
暂无
中图分类号
C93 [管理学];
学科分类号
12 ; 1201 ; 1202 ; 120202 ;
摘要
The current article's goal is to identify and analyse the barriers to internationalization of digital SMEs. It was developed a theoretical framework concerning internationalization barriers in the modern business literature, focusing on strategic management, networking, internal factors and external barriers. 21 digital SMEs were examined; the companies were chosen based on a Snowball sampling. A cluster analysis was developed in order to compare the performance of the firms and their main challenges towards internationalization. External barriers appear to be the most significant barrier for businesses, but those factors are related to a lack of strategic managerial drive, which resulted in dispersed and reactive internationalization initiatives.
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页数:26
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