Social service entrepreneurship: determinants of social entrepreneurs' intention in development of e-governance social ventures

PurposeThis study aims to investigate the relationship link between societal and governmental support factors, individuals' self-efficacy, experience and outcome expectations in framing nascent social entrepreneurs' intentions to establish e-government service centres in rural areas by using the integrated model approach of Hockert's (2017) social entrepreneurial intentions (SEI) theoretical model and social cognitive career theory (SCCT).Design/methodology/approachUsing a convenient sampling strategy, 615 survey samples were obtained through a questionnaire from e-governance-based social entrepreneurs in Karnataka. The primary data and theorised model are analysed and tested using partial least squares structural equation modelling.FindingsThis research findings indicate that appointing agency support, perceived societal support (PSS), government support, social entrepreneurial self-efficacy (SE-SE), public image, prior experience and outcome expectations substantially predicted SEI to establish an e-government service centre. Hence, prior experience and PSS were insignificant regarding direct influence outcome expectations towards establishing e-governance social ventures.Originality/valueThe present research study initially explored the social entrepreneur's intention to provide e-public services to people in rural and distant areas to fulfil social needs. Furthermore, this research revealed that new antecedents of government support, appointing agency support and public image influence the social entrepreneur's intention to establish e-governance service centres. These research findings evaluate the contribution of the government, appointing agencies, social entrepreneurs and citizens to make a framework for the inclination of e-government service centres to create a social impact in rural and remote areas.