Scalable competitive intelligence education through micro-learning and micro-credentials

It is essential for students, both inside and outside the business school, to learn business information literacy skills to make evidence-based decisions. To address this need, faculty from a large public university developed a competitive intelligence digital module using micro-learning and micro-credentialing concepts designed to be scalable for use in many disciplinary areas. During the pilot, students in a first-year Management course and a senior capstone Engineering Technology course were surveyed to determine their perceptions of the content's utility and usability. This paper presents the results of this survey to determine student perceptions and if there are any disciplinary differences.