The effect of "rural cultural auditorium" on the revitalization of rural culture: A case study of villages A and B in Zhejiang Province

The construction of rural cultural auditorium is conducive to gathering local popularity,excavating history and continuing civilization, and it has become a powerful driving force for cultural revitalization in rural revitalization. However, the development of "Rural Cultural Auditorium" encountered many problems so far. From the perspective of rural cultural revitalization,and under the background of the new socialist rural cultural construction in China, this paper takes the rural cultural auditorium as the topic. The field questionnaire survey and semi-structured interview were constructed in Village A and Village B of Zhejiang Province,. SPSS software is used to analyze the collected questionnaire data. On the basis of combing related concepts and theories, it summs up the problems of "rural cultural auditorium", such as the existence of cultural auditorium, low participation rate of cultural auditorium activities, poor information communication, etc. Through visiting and investigating, going deep into the local area, according solutions are put forward such as increasing content diversity, paying attention to publicity and increasing interaction, so as to promote the healthy and sustainable development of rural cultural auditorium. It is hoped that this paper will explore the significance of the construction of rural cultural auditorium to the revitalization of rural culture in China, and put forward ideas on how to further build rural cultural auditorium, so as to provide reference for rural cultural construction services.