CONTINUING EDUCATION, MANAGER OF LEARNING AND KNOWLEDGE IN HIGHER EDUCATION

The purpose of this research is to know the scenarios, methodologies, modalities and technological means in which higher education develops. The University as a humanistic entity that forms and creates research, culture and science is the main base in the management of learning. Therefore, the University has generated and adopted intelligent learning systems that have evolved according to the needs and competencies required by society, being continuous education one of the processes that the University has linked to the service of people in general, students, teachers and professionals. This means has allowed to be contribution and support of the knowledge management, with human talent and necessary structure for its work. The research analyzed a sample of 75 participants of the continuing education courses of the Directorate of Distance and Virtual Education (DEaDV) of the Technical University of Ambato (UTA). The methodological procedure that supported the research was qualitative-quantitative analysis, followed by bibliographic-documentary research that deepened different approaches, theories, conceptualizations and criteria of different authors. Subsequently, field research was applied to the two continuing education courses, by means of a structured questionnaire, which prior to the application was validated in three phases, obtaining results for the descriptive analysis, which allowed to raise conclusions and recommendations of the research. The process made it possible to demonstrate the new structures for managing information and knowledge in higher education, as well as expose results from different areas, among the most outstanding the evaluation of the structure and the curricular methodological organization with an acceptance of 87%, the relevance of using creditable products (activities, tasks, reports, final works) with a 73% consideration and the preference of the hybrid or b-learning modality with 84%.