INTERNATIONAL MERGERS AND ACQUISITIONS IN CROATIAN ECONOMY

Internationalization of business activities is a precondition for the survival of modern enterprises, no matter what their core business or the countries of origin are. The mentioned trend has been especially present in some business like telecommunications, banking, pharmacy, etc. One of the most dominant forms of internationalization in the nineties were mergers and acquisitions, whose number multiplied by five times in ten years. The aim of this paper is to show in what measure the managers of Croatian companies recognize the importance of international mergers and acquisitions and how much they use them. In the beginning of the paper theoretical background of mergers and acquisitions together with latest world's trends on this matter are also shown.