Determinants of behavioral intentions to use SPSS among students: Application of Technology Acceptance model (TAM)

This research is undertaken to evaluate the behavior of students towards SPSS usage. A questionnaire at five point scale has been developed to collect data from three hundred SPSS users. The data has been collected through web based survey and Facebook. Response rate remained at 90%. SPSS self-efficacy, SPSS learning value, social support and statistics knowledge has been introduced in the original technology acceptance model (TAM). The SPSS output reveals that perceived usefulness (PU) and perceived ease of use (PEU) has substantial and positive effect on intentions of students to use SPSS. Among four variables, social support seems more significant to strengthen PU and PEU. Behavioral intentions to use SPSS can be strengthened if students have social support, SPSS self-efficacy, statistics knowledge and higher learning value.