An Investigation of Consumer Power in the Process of Purchase Decisions

被引：0
|
作者：
Huang, Ying [1 ]
Lotz, Sherry [2 ]
Bon, Guillian [2 ]
机构：
[1] Univ Massachusetts, Manning Sch Business, Mkt Entrepreneurship & Innovat, Lowell, MA 01854 USA
[2] Univ Arizona, John & Doris Norton Sch, Retailing & Consumer Sci, Tucson, AZ 85721 USA
来源：
JOURNAL OF RESEARCH FOR CONSUMERS | 2014年 / 25期
关键词：
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：17 / 22
页数：6
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