共 50 条
- [35] Subsidiary marketing strategy implementation (SMSI): the missing link of international marketing strategy research HANDBOOK OF RESEARCH IN INTERNATIONAL MARKETING, 2ND EDITION, 2011, : 209 - 245
- [37] HOW RESEARCH ON MARKETING IN CENTRAL AND EASTERN EUROPE CAN ADVANCE INTERNATIONAL MARKETING THEORY MARKET-TRZISTE, 2010, 22 (02): : 255 - 268
- [39] INTERNATIONAL MARKETING-RESEARCH - DOUGLAS,SP, CRAIG,CS JOURNAL OF THE MARKET RESEARCH SOCIETY, 1984, 26 (01): : 81 - 82