THE EFFECT OF TELEPHONE VERSUS LETTER PRENOTIFICATION ON MAIL SURVEY RESPONSE RATE, SPEED, QUALITY AND COST

被引：0
|
作者：
FARIA, AJ [1 ]
DICKINSON, JR [1 ]
FILIPIC, TV [1 ]
机构：
[1] ST CLAIR COLL,WINDSOR,ONTARIO,CANADA
来源：
JOURNAL OF THE MARKET RESEARCH SOCIETY | 1990年 / 32卷 / 04期
关键词：
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
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页码：551 / 568
页数：18
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