THE FUNCTIONAL CONCEPT IN MARKETING

被引：10
|
作者：
Fullbrook, Earl S.
机构：
来源：
JOURNAL OF MARKETING | 1940年 / 4卷 / 03期
关键词：
D O I：
10.2307/1246712
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：229 / 237
页数：9
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