Significance of mass media in mid-higher education and university indigenous students inmigrated to Monterrey

The recent but intense flow of indigenous migrants to the bordering state of Nuevo Leon has become this region to the main recipient of indigenous population in Mexico. On the basis of the hypothesis that the entry of young indigenous to higher educational levels markedly affects the process of transformation of their ethnic identity, we dig here in understanding the uses and meanings that these indigenous students give to certain mass media. From a qualitative methodological approach, on the basis of in-depth interviews we analyze how the differentiated uses and meanings of film, television and radio symbolize in many senses the process of identity transition of these young emigrated to Monterrey. Also, we identify how the variables "level of studies" and "ethnic group" have an explicative important weight for the understanding of these identitary reconstruction process.