CONSUMERS DECISION PLANS AND SUBSEQUENT CHOICE BEHAVIOR

被引：11

作者：

PARK, CW ^{[1
]}

HUGHES, RW ^{[1
]}

THUKRAL, V ^{[1
]}

FRIEDMANN, R ^{[1
]}

机构：

[1] UNIV KANSAS, LAWRENCE, KS 66045 USA

来源：

JOURNAL OF MARKETING | 1981年 / 45卷 / 02期

关键词：

D O I：

10.2307/1251663

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：33 / 47

页数：15

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