STAGES OF CONSUMER DECISION MAKING

被引：34
|
作者：
OBRIEN, T
机构：
[1] CONSUMER RES INST,DEPT PUBL POLICY,MIAMI BEACH,FL
[2] UNIV ARIZONA,DEPT MKT,TUCSON,AZ 85721
来源：
JOURNAL OF MARKETING RESEARCH | 1971年 / 8卷 / 03期
关键词：
D O I：
10.2307/3149564
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：283 / 289
页数：7
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