SEARCH BEHAVIOR RELATED TO EXPECTATIONS CONCERNING BRAND PERFORMANCE

被引：9
|
作者：
SWAN, JE
机构：
来源：
JOURNAL OF APPLIED PSYCHOLOGY | 1972年 / 56卷 / 04期
关键词：
D O I：
10.1037/h0020006
中图分类号：
B849 [应用心理学];
学科分类号：
040203 ;
摘要：
引用
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页码：332 / &
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