Eco-efficiency: inside BASF and beyond

Purpose - Aims to demonstrate how BASF's eco-efficiency can be used for sustainable decision making at all levels, from industrial to consumer. Design/methodology/approach - Three case studies are described as examples of the potential applications of eco-efficiency both within industry and extensively in the consumer sector. Findings - The first case study describes its use for dyeing facilities in Morocco, the second demonstrates how the most eco-efficient product transport modes can be selected, and the third shows how eco- efficiency can help the consumer decide whether to purchase a new household appliance. Originality/value - Eco-efficiency can support sustainable decision making not only within the company, but also industry-wide and beyond.