IS ALL THIS ADVERTISING NECESSARY

被引：0
|
作者：
BOGART, L
机构：
来源：
JOURNAL OF ADVERTISING RESEARCH | 1978年 / 18卷 / 05期
关键词：
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
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页码：17 / 26
页数：10
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