ATTRIBUTION PROCESS IN CONSUMER DECISION-MAKING

被引:117
|
作者
MIZERSKI, RW [1 ]
GOLDEN, LL [1 ]
KERNAN, JB [1 ]
机构
[1] UNIV TEXAS,AUSTIN,TX 78712
关键词
D O I
10.1086/208756
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:123 / 140
页数:18
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