On the robustness of the network-based revenue opportunity model

被引:0
|
作者
Temath, Christian [1 ]
Poelt, Stefan [2 ]
Suhl, Leena [1 ]
机构
[1] Univ Paderborn, DS&OR Lab, Warburger Str 100, D-33098 Paderborn, Germany
[2] Lufthansa Aviat Ctr, FRA ID I R, Lufthansa German Airlines, Frankfurt, Germany
关键词
revenue management; revenue opportunity model; performance measurement; robustness; simulation;
D O I
10.1057/rpm.2010.15
中图分类号
F8 [财政、金融];
学科分类号
0202 ;
摘要
The revenue opportunity model (ROM) is a widely known method for measuring revenue management (RM) performance. While adapting the ROM to recent developments of RM science, the question of applicability and in particular the validity of the ROM became increasingly important. In this article, we introduce a novel simulation-based approach to measure the robustness of the ROM against errors in the input data. We also test the robustness of the network-based ROM for airline RM with independent demand on realistic data and present computational results.
引用
收藏
页码:341 / 355
页数:15
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