PRINCIPLES OF MARKETING, 6TH EDITION - BECKMAN,TN, MAYNARD,HH, DAVIDSON,WR

被引：0

|

作者：

MULVIHILL, DF

机构：

来源：

JOURNAL OF MARKETING | 1957年 / 22卷 / 02期

关键词：

D O I：

10.2307/1247222

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

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页码：223 / 224

页数：2

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