CHARACTERS OF ENGLISH FOOD ADVERTISING LANGUAGE AND ITS TRANSLATING INFLUENCE

被引：0
|
作者：
Xiang, Xiaorui [1 ]
机构：
[1] Nanyang Normal Univ, Sch Foreign Language, Nanyang 473000, Henan, Peoples R China
来源：
CARPATHIAN JOURNAL OF FOOD SCIENCE AND TECHNOLOGY | 2015年 / 7卷 / 01期
关键词：
English advertisement; Characters of advertising language; Translation skills;
D O I：
暂无
中图分类号：
TS2 [食品工业];
学科分类号：
0832 ;
摘要：
The purpose of this research is to analyze characters of English Food Advertising Language and its translating influence. With four different translation skills, representative English food advertising languages that selected randomly are analyzed. The results show that translations of English food advertisement and skills in wording have great impact on customers' impressions and foods' sales.
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页码：88 / 92
页数：5
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