CONSUMER PROTECTION VIA SELF-REGULATION

被引：16
|
作者：
STERN, LL [1 ]
机构：
[1] WAYNE STATE UNIV,DEPT MKT,DETROIT,MI
来源：
JOURNAL OF MARKETING | 1971年 / 35卷 / 03期
关键词：
D O I：
10.2307/1249789
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：47 / 53
页数：7
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