THE CONSTRUCTION OF INSTITUTIONAL LEGITIMACY BY DISCURSIVE PRACTICES

被引:1
|
作者
de Queiroz, Larissa Soares [1 ]
Montenegro, Ludmilla Meyer [2 ]
Heber, Florence [3 ]
机构
[1] R Soldado Wilson Bomfim 3, BR-49082570 Aracaju, SE, Brazil
[2] UFS, Programa Posgrad Adm PROPADM, Av Murilo Dantas 1409, BR-49032490 Aracaju, SE, Brazil
[3] UFS, Programa Posgrad Adm PROPADM, BR-49100000 Aracaju, SE, Brazil
来源
关键词
Strategy as practice; Neoinstitutional Theory; Discursive Practices; Legitimacy;
D O I
10.19177/reen.v11e12018226-253
中图分类号
C93 [管理学];
学科分类号
12 ; 1201 ; 1202 ; 120202 ;
摘要
The objective of this essay is to highlight the relationship between discursive practices and legitimacy in the institutional context, demonstrating how these practices can be legitimized with strategic discourse through rhetoric. Thus, a literature review was made of the field of strategy as practice and of the sociological approach of the new institutionalism, as well as the possibilities of approximation between theories. This survey allowed the establishment of relations in the process of institutionalization, as dimensions that permeate the adoption of strategic discourse and the legitimacy of discursive practices through intracanal rhetoric.
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页码:226 / 253
页数:28
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