Brand society: How brands transform management and lifestyle

被引：0

作者：

Ind, Nicholas ^{[1
]}

机构：

[1] Oslo Sch Management, Oslo, Norway

来源：

JOURNAL OF BRAND MANAGEMENT | 2011年 / 18卷 / 09期

关键词：

D O I：

10.1057/bm.2011.17

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：720 / 721

页数：2

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