PERSONALITY CORRELATES OF INNOVATIVE BUYING BEHAVIOR - REPLY

被引：4
|
作者：
ROBERTSON, TS
MYERS, JH
机构：
[1] HARVARD UNIV,CAMBRIDGE,MA
[2] UNIV SO CALIF,LOS ANGELES,CA
来源：
JOURNAL OF MARKETING RESEARCH | 1970年 / 7卷 / 02期
关键词：
D O I：
10.2307/3150121
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：260 / 261
页数：2
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