This article seeks to intervene in the debate over the legacy of the British Empire, using the British Union of Fascists (BUF) as a case-study. It will argue that, during the interwar period, the BUF drew heavily on earlier constructions of racialized imperial masculinity in building their 'new fascist man'. The BUF stand out in the period following the First World War, where hegemonic constructions of British masculinity were altogether more domesticated. At the same time, colonial policymakers were increasingly relying on concessions, rather than force, to outmanoeuvre nationalists out in the Empire. For the BUF, this all smacked of effeminacy and they responded with a 'new man' based on the masculine values of the idealized imperial frontier. By transplanting these values from colony to metropole, they hoped to achieve their fascist rebirth of Britain and its Empire. This article charts the BUF'S construction of this imperial 'new fascist man' out the legacy of earlier imperialists, the canon of stories of imperial heroism, and the gendered hierarchies of colonial racism.