MARKETING AND THE MASS-MEDIA - THEORY AND MYTH

被引：3

|

作者：

TONES, K

机构：

来源：

HEALTH EDUCATION RESEARCH | 1994年 / 9卷 / 02期

关键词：

D O I：

10.1093/her/9.2.165

中图分类号：

G40 [教育学];

学科分类号：

040101 ; 120403 ;

摘要：

引用

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页码：165 / 169

页数：5

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[1] MYTH AND MASS-MEDIA
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