SHARING THE VISION - COMPANY MISSION STATEMENTS IN BRITAIN AND FRANCE

被引：14
|
作者：
BRABET, J [1 ]
KLEMM, M [1 ]
机构：
[1] UNIV BRADFORD,CTR MANAGEMENT,BRADFORD BD7 1DP,W YORKSHIRE,ENGLAND
来源：
LONG RANGE PLANNING | 1994年 / 27卷 / 01期
关键词：
D O I：
10.1016/0024-6301(94)90009-4
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
Company Missions in Britain and France are compared in two respects: the content of the mission statement and the extent of participation in the drafting process. Concurrent research in British and French companies shows that, despite some superficial similarities, there are major differences in the content development process and impact of the missions in the two countries, This study examines these differences in some detail and develops a model for the analysis of company missions in an international context. In a practical sense the article also offers some useful insights into the business culture and decision making processes in Britain and France.
引用
收藏
页码：84 / 94
页数：11
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