IMPRESSION MANAGEMENT IN THE DECISION-MAKING PROCESS

被引：3
|
作者：
Bonfim, Mariana Pereira [1 ]
de Melo Souza, Ilka Gislayne [2 ,3 ]
Tiburcio Silva, Cesar Augusto [4 ]
Serafim, Alex de Oliveira [5 ]
机构：
[1] Univ Fed Fluminense UFF Volta Redonda, Dept Ciencias Contabeis, Campus Darcy Ribeiro Predio FACE,Sala C1-72-13, BR-70910900 Brasilia, DF, Brazil
[2] Fac Vale Ipojuca FAVIP DEVRY, Campus Darcy Ribeiro Predio FACE,Sala C1-72-13, BR-70910900 Brasilia, DF, Brazil
[3] Fac Ciencias & Letras Caruaru FAFICA, Campus Darcy Ribeiro Predio FACE,Sala C1-72-13, BR-70910900 Brasilia, DF, Brazil
[4] Univ Brasilia, Campus Darcy Ribeiro Predio FACE,Sala C1-72-13, BR-70910900 Brasilia, DF, Brazil
[5] Rua Adiar da Silva Case S-N, BR-55000000 Caruaru, PE, Brazil
来源：
REVISTA AMBIENTE CONTABIL | 2018年 / 10卷 / 01期
关键词：
Impression Management; Graphics; Users;
D O I：
10.21680/2176-9036.2018v10n1ID10878
中图分类号：
F8 [财政、金融];
学科分类号：
0202 ;
摘要：
This paper aimed to verify if the way in which the graphs with accounting information are presented may (or may not) influence the accounting students' decision making process. A total of 108 responses were obtained through the application of a questionnaire with charts of hypothetical companies in which print management was used in the form of selectivity, improved presentation and measurement distortion. The results of the study show that graphic print management influences decision making, since the alternatives that presented these situations were chosen in 40% of the cases. In general, the characteristics of the individual were not relevant to the result, and perhaps an indication of the management cover any type of person.
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页码：71 / 87
页数：17
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