GUIDE TO CONSUMER PROMOTIONS

被引：0
|
作者：
BLYTHE, I
机构：
来源：
JOURNAL OF THE MARKET RESEARCH SOCIETY | 1978年 / 20卷 / 03期
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中图分类号：
F [经济];
学科分类号：
02 ;
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页码：198 / 199
页数：2
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