INTEGRATING MARKETING AND PRODUCTION DECISIONS

被引：2
|
作者：
MCTAVISH, R
GOYAL, SK
机构：
来源：
ENGINEERING COSTS AND PRODUCTION ECONOMICS | 1989年 / 15卷
关键词：
D O I：
10.1016/0167-188X(89)90154-7
中图分类号：
T [工业技术];
学科分类号：
08 ;
摘要：
引用
收藏
页码：387 / 390
页数：4
相关论文
共 50 条
  • [1] INTEGRATING PRODUCTION DECISIONS
    SINGHAL, K
    [J]. INTERNATIONAL JOURNAL OF PRODUCTION RESEARCH, 1978, 16 (05) : 383 - 393
  • [2] Modeling global facility location decisions: integrating marketing and manufacturing decisions
    Canel, C
    Das, SR
    [J]. INDUSTRIAL MANAGEMENT & DATA SYSTEMS, 2002, 102 (1-2) : 110 - 118
  • [3] Integrating Production Costs in Channel Decisions
    Wu, Ruhai
    Basuroy, Suman
    Beldona, Srinath
    [J]. JOURNAL OF RETAILING, 2011, 87 (01) : 101 - 110
  • [4] INTEGRATING INTELLIGENT SYSTEMS INTO MARKETING TO SUPPORT MARKET SEGMENTATION DECISIONS
    Mckechnie, Sally
    [J]. INTELLIGENT SYSTEMS IN ACCOUNTING FINANCE & MANAGEMENT, 2006, 14 (03): : 117 - 127
  • [5] Optimal coordination strategies for production and marketing decisions
    Kim, DS
    Lee, WJ
    [J]. OPERATIONS RESEARCH LETTERS, 1998, 22 (01) : 41 - 47
  • [6] BEHAVIOR OF A PRODUCTION SYSTEM FOR VARYING MARKETING DECISIONS
    GUNASEKARAN, A
    BABU, AS
    RAMASWAMY, N
    [J]. INTERNATIONAL JOURNAL OF SYSTEMS SCIENCE, 1988, 19 (02) : 241 - 250
  • [7] Coordination of marketing and production for price and leadtime decisions
    Pekgun, Pelin
    Griffin, Paul M.
    Keskinocak, Pinar
    [J]. IIE TRANSACTIONS, 2008, 40 (01) : 12 - 30
  • [8] New challenges in integrating production and maintenance decisions
    Allaoui, Hamid
    Castagliola, Philippe
    Pellerin, Robert
    [J]. JOURNAL OF QUALITY IN MAINTENANCE ENGINEERING, 2011, 17 (03)
  • [9] Integrating Facility Location and Production Planning Decisions
    Romeijn, H. Edwin
    Sharkey, Thomas C.
    Shen, Zuo-Jun Max
    Zhang, Jiawei
    [J]. NETWORKS, 2010, 55 (02) : 78 - 89
  • [10] Integrating production planning and demand management decisions
    Ravi, PS
    Rosenblatt, MJ
    [J]. DECISION SCIENCES INSTITUTE 1998 PROCEEDINGS, VOLS 1-3, 1998, : 362 - 362
12345