Destination Branding: Creating The Unique Destination Proposition

被引:0
|
作者
Crouch, Geoffrey I. [1 ]
机构
[1] La Trobe Univ, Sch Business, Mkt, Bundoora, Vic, Australia
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中图分类号
F [经济];
学科分类号
02 ;
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页码:112 / 113
页数:2
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