THE ACCEPTANCE OF MARKETING RESEARCH

被引:1
|
作者
Brown, Lyndon O.
机构
来源
JOURNAL OF MARKETING | 1952年 / 16卷 / 03期
关键词
D O I
10.2307/1247549
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:342 / 343
页数:2
相关论文
共 50 条
  • [1] Marketing for Acceptance
    Johnston, Tina L.
    [J]. GROUNDED THEORY REVIEW, 2009, 8 (03): : 18 - 26
  • [2] Research on Consumers' Attitudes and Acceptance Intentions toward Mobile Marketing
    Zhang Rui-jin
    Li Xiang-yang
    [J]. 2012 INTERNATIONAL CONFERENCE ON MANAGEMENT SCIENCE & ENGINEERING, 2012, : 727 - 732
  • [3] Insects as Food: Consumers' Acceptance and Marketing
    Alhujaili, Asmaa
    Nocella, Giuseppe
    Macready, Anna
    [J]. FOODS, 2023, 12 (04)
  • [4] A Review of Customer Acceptance and Mobile Marketing
    Thi Hong Ngoc Nguyen
    [J]. PROBLEMY ZARZADZANIA-MANAGEMENT ISSUES, 2021, 19 (01): : 51 - 64
  • [5] Study links acceptance, energy marketing
    不详
    [J]. OIL & GAS JOURNAL, 2016, 114 (1B) : 20 - 21
  • [6] MARKETING RESEARCH UNDER THE RESEARCH AND MARKETING ACT
    Joy, Bernard
    [J]. JOURNAL OF FARM ECONOMICS, 1949, 31 (04): : 1148 - 1155
  • [7] Research on Customer Marketing Acceptance for Future Automatic Driving-A Case Study in China City
    Wang, Haiwei
    You, Feng
    Chu, Xinnan
    Li, Xiaolong
    Sun, Xiaojuan
    [J]. IEEE ACCESS, 2019, 7 (20938-20949) : 20938 - 20949
  • [8] MARKETING COURSES AND MARKETING RESEARCH
    Clark, Lincoln
    [J]. JOURNAL OF MARKETING, 1948, 12 (04): : 488 - 492
  • [9] Marketing management and marketing research
    Levy, Sidney
    [J]. JOURNAL OF MARKETING MANAGEMENT, 2012, 28 (1-2) : 8 - 13
  • [10] MARKETING RESEARCH UNDER THE RESEARCH AND MARKETING ACT OF 1946
    Spencer, Leland
    [J]. JOURNAL OF FARM ECONOMICS, 1947, 29 (01): : 292 - 298