REGIONAL LANGUAGES OF THE RUSSIAN FEDERATION IN MASS MEDIA: LEGISLATIVE SUPPORT

The mass media, being a social institution, are closely connected with the functioning of society and political activity of the state, on the one hand, they affect the public consciousness but on the other, they are an object of constant state control. The media participate actively in the implementation of state policies and this ensures effective political management and development. At a time when the language is one of the important socio-political components, the issue of the extent to which the legislative base is reflected in the functional power of the language in the media is one of the major issues and this has become the object of analysis of this paper. First, the main legislative acts of the bi-component regions of the Russian Federation (national regions with 2 co-official languages - Russian and national language), which directly or indirectly regulate the activities of regional media, will be reviewed. Further, the quantitative ratio of such indicators as normative acts and regional media will be considered. In the end, the degree of mutual influence of the above-mentioned indicators will be estimated. The analysis will determine the effectiveness of government measures in the bi-component regions of the Russian Federation in the development of national languages by means of regional media. As a result, it is possible to apply the experience of bi-component national subjects in carrying out an effective language policy that assumes a positive correlation between the legislative framework and the activities of regional media.