RESTRUCTURING ON THE LEVEL OF A MULTINATIONAL COMPANY MANAGEMENT WITHIN THE GLOBAL CONTEXT

Each strategy has key-factors which condition its success, starting the moment it is implemented and ending the moment the respective strategy ceases to correspond to the changes which took place inside the company and in its exterior environment and as a consequence, the strategy must be altered. Company structure constitutes a useful tool for managers and specialists in company strategy problems. We are witnessing a more and more alert rhythm of life and society and generally the pace of change has increased as well as the stakes. Companies modify their internal structure more often and restructuring is the motto of the day.