INFLUENCE OF MARKET STRUCTURE ON INDUSTRY ADVERTISING INTENSITY

被引：12

作者：

BRUSH, BC ^{[1
]}

机构：

[1] MARQUETTE UNIV,MILWAUKEE,WI 53233

来源：

JOURNAL OF INDUSTRIAL ECONOMICS | 1976年 / 25卷 / 01期

关键词：

D O I：

10.2307/2097897

中图分类号：

F8 [财政、金融];

学科分类号：

0202 ;

摘要：

引用

页码：55 / 67

页数：13

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